Distill what your business does into a clear, concise statement and lead with that. Visitors should be able to understand what you do within seconds of landing on your homepage. A few well-written pages are more effective than dozens of poorly written ones. When choosing a host, consider how well that host can answer questions about its server locations and reliability, said Jim Cowie, former chief scientist at cloud-based internet performance companyDyn. You also need to decide your top-level domain, or TLD.
With these features in mind, we’ve narrowed down our choices for the best website builder for small business. The best tool for one business won’t necessarily be the best for everyone. It is possible to create a website for free, but it may not look very professional. You should also check at least monthly to ensure your software and all add-ons are up to date. Pheil said that if your software is not up to date, it’s in danger of being hacked, even if your website host’s security is strong. If you don’t have time to do this yourself, delegate the task to a trusted employee or a freelance website manager.
Typically the drag and drop site builder software makes that easy to customize your current website with images, movies, Google Maps, and considerably more. To help you acquire started, they also offer you educational video courses in addition to 24/7 live support by way of phone, chat, and e mail. They answer all telephone calls in under 2 mins, so you won’t spend your time waiting around on hold. BigCommerce integrates with Google Shopping so you can bring new customers to your store through Google.
MemberPress is in fact a WordPress plugin in order to you to build gorgeous membership sites. You could accept payments for golf clubs, sell digital downloads, in addition to control who sees just about all the content in your internet site. Upgrading lets you employ Weebly with your very own domain, the industry must regarding the professional trustworthiness of virtually any small business. Domains can be obtained free with the improvement, together with a $100 credit to be able to promote your organization with Yahoo Ads. Gator Website Constructor boasts no learning shape, with a library regarding professionally-designed themes to pick from.
“Building relevant keywords into your content from the very first phases of your website, and having a strong focus on SEO from website launch, will help you generate traffic early on, ” he said. Also include links to your social media on your website. The most common places to do this are the footer or the ancillary bar. Learn more about social media for business in ourmarketer’s guide.
You can also add many other features using apps from their app store. Not only that, but you can easily customize your store with BigCommerce apps. They allow you to unlock more advanced features to grow your online stores, like shipping and inventory solutions, built-in customer reviews, email marketing automation tools, and much more. It’s hard to believe that one of the best website builders for small business is free, but that’s exactly what WordPress is. One way to solve this is by using managed WordPress hosting, which means someone else looks after the technical aspects of running your site, leaving you free to concentrate on running your business.
So WordPress is a great platform for your small business website, both when you first launch your business, and as it grows. And while WordPress is popular with bloggers, it isn’t just for blogging. In fact, you can create almost any kind of site with WordPress, whether simple or complex. Just so you know, there are actually two versions of WordPress (learn more about the difference between WordPress. org vs WordPress. com here). We recommend the self-hosted version (WordPress. org) as your small business website builder because it’s even more flexible than the other version.